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Past Meat (NASDAQ: BYND) is a pioneer within the plant-based meat market — extensively regarded to be the primary firm to launch a vegetarian burger that each regarded and tasted like meat. Their Past Meat Burger was first launched in early 2016, adopted shortly afterward by Inconceivable Meals, which launched its model in July.
Past Meat was based in 2009 by Ethan Brown who labored with scientists from the College of Missouri to develop the method of turning plant proteins right into a fundamental construction that mimics that of animal protein. Past Meat licenses the method from the College.
Through the years, the corporate has launched various new merchandise together with sausages, rooster, and jerky. They’ve additionally up to date the unique burger recipe a number of occasions. The corporate depends on various proprietary processes (unpatented) and formulations.
Past’s life as a public firm obtained off to an awesome begin with numerous buzz surrounding the enterprise and its spectacular advertising campaigns.
On the time, I believed that this hype would subside over time. This was because of various elements…